It is aimed squarely at millennials and digital natives. All this went down in April and May of this year. Be good if they build some good stuff as oddly it seems they will give back. Press J to jump to the feed. Good. A Viathon representative told me that Walmart simply wanted the story to be more about the bikes than the company behind them. Its a one-man Canyon, with Spinhirne-Martin sitting at his computer in San Bruno, California, bolting on expertise when he needs it. Hyper Bicycle 26" Men's Havoc Mountain Bike, Black 417 Pickup +2 options $248.00 Kent 26 In. Should brick-and-mortar or other online retailers worry? I'll be honest if I ever worried about someone thinking less of me for buying a bike at Walmart I'd probably leave the bike wherever I was and get out of the hobby. In that sense, Viathon hit the nail on the head.. A few things are apparent with Viathon. If you're making more of something, you can afford to invest in tooling and equipment and processes to make it cheaper. As mentioned, this is the lowest-cost complete bike in Viathon's G.1 range, but that doesn't mean the parts are low-cost. Go to the shop Go to the shop. Complete builds start at $2,300, and top out at $3,500 for the gravel models and around $6,000 for the road and mountain bikes. Not sure where you were getting the 2400 price tag before price drop because I seen reviews months ago and 1900 was the price then not 2400. Ive already gotten questions for people internationally. The Viathon Lineup. Get $1000 off Select Items ViathonBicycles.com w/ Coupon (Activate). I'd like to know how it rides, how well it's assembled, quality of the frame, etc. Does REI make their own bikes? At least i know enough to tip my waitress. Get Free Shipping Storewide ViathonBicycles.com w/ Coupon (Activate). But the bikes are neither crap nor cheap. Tommaso Sentiero Gravel Bike, Shimano Claris Adventure Bike with Disc Brakes, Extra Wide Tires, Perfect for Road Or Dirt Trail Touring, Matte Black, Red Visit the Tommaso Store 60 ratings | 40 answered questions Price: $844.99 Color: Matte Black/Red Size: Select See more About this item Second, the designers chose to mount a dropper seatpost as standard equipment on the M.1. I would have thought their frame prices would have more closely matched online Chinese carbon frames. There are no whiz-bang spangles for instance, the MTB is a vanilla hardtail. The load is transmitted through four large bearings and a large 19mm chunk of steel. I wouldn't ever recommend this bike to someone getting into the sport, because in my biased opinion xc geometry is not a good starting point and the price is simply too high. Well I'm kinda torn here. They have dumped millions into cycling in AK, even helping to fund the Arkansas High Country Route. Of course, you can always install a nice, compliant carbon post. The multi-tier distribution model of sporting goods companies doesn't help either but it's a reality that's likely not going to change. Press question mark to learn the rest of the keyboard shortcuts, http://www.walmart.com/cp/viathon-bikes/8471299, https://www.viathonbicycles.com/products/road-bike-r1-105. The website has no we-can-offer-keenest-prices-because-were-Walmart spiel. The FD was 105 as was the 10 sp cassette. With the backing of Walmart, we can scale very quickly.. They travel by private jet, stay in luxury hotelshave huge parties And never tip anybody anything EVER. Our gravel, road, and triathlon bikes are designed, tested, and assembled in North America; engineered for performance, and crafted with rider-first geometry. which would be why the mtb would cost more, not enough numbers to drive down the productions costs, mould costs. Despite this pedigree, Tom and Steuart Walton had no hand in launching Viathon. But when people saw these bikes here, it was like, 'Hey, these are real bikes! Have your questions answered, get a virtual tour of our showroom, collect measurements, or talk about financing options. Viathon is a standalone direct-to-consumer brand that, by rights, shouldnt exist. A year later, the bikes closed out for about $1,000 apiece, and I read at the time on various online consumer groups that sharp-eyed cyclists were snapping them up as preassembled build kits and flogging the framesets online for maybe a hundred bucks a copy. Like was stated, much of the pricing for this sport is utterly absurd. not bad at all. what happened to viathon bikes. Shoppers will have four build choices per model. ''', And indeed they were. The bikes will be available to order within weeks. Viathon was his idea, springing from his background as a former pro rider, a one-time USA Cycling team mechanic and latterly a web commerce geek with Backcountry.com and before that Competitivecyclist.com. Thats a fine goal, but lets not kid ourselves: $2,300 is both a lot of money and also not appreciably cheaper than the pricing offered by a number of other brands. I can build proof of concept and then push over time into stores.. (not sure exactly) into building up a mountain bike mecca in Bentonville, Arkansas. It's not the products: a three-frame range of MTBs, and gravel and road bikes. First they took our jerbs, and they're taking our guns! Thread starter nakman; Start date Apr 12, 2019; nakman Club Secretary . Movelo Electric Bicycle for Adults 27.5In 350W Mountain Bike with 360Wh Removable Li-Ion Battery-Blue 27.5" Exclusively angular frame Not available 26" 350W Electric Bike for Adults Mountain eBike w 48V Battery Dual Lights Black Not available 26" Hyper Easy Rider Multi-Speed Bike 26" Hyper Easy Rider Men's Cruiser (29) Not available online Someone asked above how can they sell for this much cheaper? The pricing. And I suspect Viathon isnt relying on a deep tech story to market its bikes for a simple reason: the frames dont seem to offer clear innovation in design or materials. Viathon's goals seem to be crystal clear with the R.1: Build a race-ready road bike for a high-end audience without the high-end price tag. @MDZ Thanks for checking out Riding Gravel and for that feedback. It makes it a lot more difficult to invest in processes and equipment that can ultimately bring the cost down significantly. We were not paid, nor bribed for this review. The impetus for the brand was therefore personal, not corporate. The issue with Walmart isn't how the founders choose to spend their billions, but the effect that Walmart has on local economies. Cue the cheap-crap jokes. The Viathon G1 has been ridden a couple of months now by Andy T, and so we are ready to give the final verdict on this Walmart distributed bike. The bikes themselves, it was agreed, were competently designed and engineered, and marketed by respected industry professionals with big-brand credentials. Browse our range of in stock and ready to ship road, gravel, mountain, hybrid and electric bikes. But Quan is the only person mentioned in a team of top bicycle industry veterans with decades of collective experience. The only other real face behind Viathon is brand manager Zach Spinhirne-Martin, who spent nine years with the online retailer Competitive Cyclist before joining Walmart as its bike category manager. Thanks for your site. No normal business can compete with their strategy. Its almost impossible for Walmart to develop premium offerings with the Walmart name, which is synonymous with keen pricing and out-of-favour out-of-town malls. The bike arrives 98 percent pre-assembled the customer has to tighten on pedals, install the front wheel, and attach the front face plate over the handlebar. I'm guessing this is Plan B to get the bike seen by more people Will it actually be in the store or order online with instore pickup or delivery? Things have moved on. However; on crushed rock and rough surfaces, the overly-stiff front fork can be a liability when it comes to rider comfort. Buyers have 60 days from purchase to return the bike, and it can be new or used. Read through the small print "Returns and Refund Policy: 60 days from date of purchase - new or used with proof of original purchase. MTB, Black 648 3+ day shipping Best seller $91.14 16" Marvel Spider-Man Bike for Boys' by Huffy 435 Some cyclists are extremely brand-loyal, willing to pay a premium for pride in heritage brands like Bianchi or Pinarello. @roma258: The development and progress is exciting but the concern is that the bike industry is nothing but development and process - all icing no cake. The Boundary has the geometry of a road bike with the heart and handling of a trail bike so you can rumble confidently across all kinds of mixed terrain and races. A Redshift Sports ShockStop Stem tamed the harsh vibrations coming from the Viathons beefy carbon fork. can i return it after thrashing it for a season? However, 29 wheels will make your bike react slower to obstacles you may encounter. has lg fixed their compressor issues 2020. But there aren't enough spec details to tell what we're looking at. Walmart are best known for their $300-$500 bikes that. But don't count the traditional players out yet, on either the supply or retail ends of the supply chain. Call it a 'Walmart' bike if you must. There is very little flex since your BB is both on the swingarm and the front triangle. So take the roads less traveled, or the ones that don't even show up on the . Frame weight is a claimed 1,010 grams for size 54, including derailleur hardware and bottle cage bolts. It's why car companies like BMW don't come out with a new 3-series every year, but more like every 7. Viathon bikes are not yet available, but appear set to retail through a direct to consumer model, rather than stocked in Walmart stores. REI Co-op bikes are worth a look for most cyclists. jim preston mchenry, il obituary. By running razor thin margins at insane volumes. Viathon is hitting the market with three model families. Its to do with the fact that you can get 200kg of world rounding desert crossing Yamaha Tenere T7 2019 for less than a lot of mtbs now. Muley Freaks Erik Van Woerkom Charged With Felony Possession of Trophy Mule Deer, Get Up to 60% Off at REIs End of Season Clearance Sale, The Biggest Improvement to My Camp Kitchen Is a Mini Pizza Oven (But Not for Pizza), VanDOit Moov Builds on Adventure-Ready Ford Transit Trail, Avalanche Outside British Columbia Resort Buries 10, Kills 3 Heli-Skiers. 99% of Americans walk into a Walmart store every week. The value from Viathon is good- not a spectacular deal but decent. needham bank mutual conversion. Does it seem like a no-brainer to spring for Viathon for people interested in that? But if Walmart must have some data that shows theyll sell some of these. It seems like it would be a good exploring bike for when you'd likely be riding lots of dirt roads as well as singletrack. Your email address will not be published. If the demand for an entry level bike is there, then they can produce enough units to make it financially viable. Its not a bad platform though, and for the right situations, it would serve the rider spectacularly well. Its name is Viathon. Get 40% off Select Items ViathonBicycles.com w/ Coupon (Activate). At least 30-50% of surfers at my local breaks are on $200 Wavesorms and other "foamies" from Costco and the like. Except none of that happened. A fine example might be the PRO Discover Carbon Seat Post which we reviewed, but there are others that would do the job well also. 1. Same price as the Grail 7 AL right now, both have quite race-y aspects to them. For sure we are also undergoing huge changes; times are tough now and likely to get tougher before they get better. There hasn't been a new supersport motorcycle design from ANYONE in like over a decade. Climbing and racing bikes made of carbon are tough enough for tumbles and rough riding. bikeit! Apt analogy. With Walmart backing this brand, we can engage in a bike segment other brands wont touch.. It just so happened that I have one of these stems to spare so that Andy T could check it out on the Viathon G1 to see if that might tame the harshness of the massive carbon front fork. It's well documented in various media outlets. Viathon riders, like every other bike customer, will need service. I won't shop with them. Although I 100% agree, I'm sure your comment will be downed by most here. Plus, Viathons graphics are a little bland, in my opinion, the pricing isnt so aggressive that its clearly better than bikes from established brands like Canyon or Giant (or Remot, for that matter), and the product marketing so far feels spare to the point that its pro forma. Every single mountain bike I owned is used, unlike a motorcycle they should not depreciate as much (mileage) because there are few moving parts..I currently ride an RM Altitude MSRP $6k + tax however I bought it used and paid less then the cheapest Viathon bike!!! Our Fezzari Bicycle experts are here to help you find the perfect bike. We will strive to give our honest thoughts and views throughout. Viathon is a new direct-to-consumer bike brand owned by Walmart that launched this week with a line of carbon bikes that sell between $2,300 and $6,000. WHO WOULD HAVE THOUGHT? Bayside Women's Cruiser Bike, Rose Gold 1385 Pickup 2-day shipping Best seller $648.00 Hyper Bicycles Electric Bicycle Pedal Assist Mountain, 26 In. Viathon will benefit from the supply side muscle of Walmart, it may even one day be sold in Walmart stores, but it wont ever market itself as offering Walmart bikes., Australian MTB lifestyle brand Dharco has officially opened its European subsidiary, and has plans to, The BikeBiz jobs board helped filled over 740 positions in 2022, and listings are still, German custom bike brand Velo De Ville is due to launch in the UK and, Ribble Cycles has just announced a new collective of sponsored ridings, competing across various disciplines., Historic lock brand Squire has launched its first range of wearable security equipment for the, SRAM has released the latest development in its Force AXS groupset, including a new shifter. He doesnt have a marketing team: he outsources that to Idaho-based Cranktank, the PR and marketing outfit led by Adrian Montgomery, ex of Scott, and Scott Montgomery, ex of both Cannondale and Scott and who is also the current president of Reynolds Cycling. Just go to Bentonville, ride those trails, a lot of which is paid for w/ money from Wam-Lart, and I think you suddenly like the idea of their bikes a lot more. The bikes look fine. If they somehow get interested in riding they will take what Wmart has to offer, and if they have a lot of money and want the "best", Wmart is now there for them. I've bought many clothing items from them, trekking boots etc and I was perfectly happy with the price/quality ratio. Could always ride it and return it! Andy T described the handling as stock as being razor sharp, so from that standpoint, riders looking for a more road racing leaning gravel bike should be satisfied with the G1.